If a real estate agent is selling their own home, do they still need approval from their principal broker for the advertising?

If a real estate agent is selling their own home and the property is not listed with a brokerage, the agent is not required to seek approval from their principal broker to advertise the property. This is because, in such cases, the agent is essentially acting as a private seller rather than as a licensed agent representing a client. Therefore, they have the autonomy to manage the advertising without broker oversight.

In Oregon, the rules around real estate advertising emphasize that when agents market properties on behalf of others, they do need to follow the guidelines set forth by their brokerage. However, when dealing with their own property that is not part of their brokerage's listings, those requirements do not apply, allowing the agent greater freedom in how they choose to advertise their own home.